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These free articles are here for your enjoyment, but we're hoping you're willing to share!  If you or someone you know is looking for business newsletter content, we'd be happy to have these free articles republished to serve your readers.  Just keep in line with our Reprint Policy below.


Catch Buyers When They Can't Say "No!"

700 words. Abstract: If you sell, you'll want to use this approach to identify prospects who are compelled to say "Yes," and say it now. Learn how to identify prospects who are ready to buy, so you don't waste precious selling time.


You Can Be Bought for a Dime

1,056 words. Abstract:  A retailer is turning the loyalty program concept on its ear, and turning rational folks like you and me into zombies who are powerless to resist their offer.


Relationship Selling and Bank Robbers

535 words. Abstract: Salespeople are often eager to meet prospects and build relationships. Unfortunately, they often ignore the same fundamental law that bank robbers do.


100% Commission Equals Zero Percent Control

423 Words.  Abstract: Straight (100%) commission plans do a great job of shifting performance risk to the salespeople. While the company may think it is eliminating risk, it may actually be taking on a bigger risk that could threaten the life of the company itself.


How Price Gouging Can Hurt Your Business

1,012 Words. Abstract:  Price-gouging fuels many emotionally-charged debates, and stirs politicians and attorneys to action. As a seller, you never want to be accused of price gouging. Make sure you're clear on how to make pricing decisions so you can steer clear of this issue.



Reprint Policy:  MOST of the articles posted in the Useful Insights section of this website are available for reprint at no charge (exceptions are noted at the conclusion of the respective articles). This is a great win-win situation for both marketers and content providers - we get our word out, and publishers get material that their readers love!  We only ask that you include our copyright notice in your reprint, along with the unedited About the Author (byline) information we provide at the end of each article.  Of course, you may not use these free articles in connection with UCE (Unsolicited Commercial Email), better known as SPAM.